INTERVENSI EDUKASI DIGITAL TEKNIK MENYUSUI UNTUK MENINGKATKAN EFEKTIVITAS MENYUSUI PADA IBU NIFAS DI PELAYANAN KESEHATAN PRIMER

Abstract

Background: The development of digital technology has encouraged innovation in the delivery of health education that is more flexible and interactive. In midwifery practice, digital education on breastfeeding techniques can be an effective strategy to improve mothers' ability to perform correct breastfeeding techniques. This study aims to analyse the effect of digital breastfeeding technique education intervention on breastfeeding effectiveness among postpartum mothers in primary health care services. Methods: The research design used was a one-group pre-test and post-test pre-experimental design involving 60 postpartum mothers selected through purposive sampling. The research instrument used the LATCH observation sheet, which consists of five components: Latch, Audible swallowing, Type of nipple, Comfort, and Hold to assess the effectiveness of breastfeeding techniques. The intervention was carried out by providing digital educational media in the form of interactive videos and digital flipbooks on breastfeeding techniques developed based on the Health Promotion Model (HPM). Data analysis used the Paired Sample T-Test with a significance level of α = 0.05. Results: The results of the study showed a significant increase in all components of the LATCH score after the digital education intervention. The highest increase occurred in latching on and breastfeeding position, followed by comfort and audible swallowing. The average total LATCH score increased from 1.59 ± 0.73 to 2.54 ± 0.50 (p = 0.000 < 0.05) in 56 respondents. These results indicate that digital education on breastfeeding techniques is effective in improving breastfeeding skills and effectiveness in postpartum mothers in primary health care. Conclusion: Digital education on breastfeeding techniques has been proven to have a significant effect on breastfeeding effectiveness in postpartum mothers. An increase in breastfeeding effectiveness was observed after mothers received appropriate digital education on latching and breastfeeding positions. Therefore, the provision of digital education on breastfeeding techniques should be incorporated into routine programmes in primary health care during the postpartum period to support the success of exclusive breastfeeding.